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Can Business Do Good and Be Good?

Audiobook

Peter A. Georgescu is Chairman Emeritus of Young & Rubicam Inc. Elected as the company's eighth CEO in 1994, Mr. Georgescu was the first chairman of Young & Rubicam Inc. born outside of the United States. His career spans 37 years and top management experience, both in the United States and Europe. Mr. Georgescu has been instrumental in developing the integrated communications strategy that has shaped the course of Young & Rubicam's development and become the standard for industry thinking. He has served as President of Y&R Advertising, as well as President of Young & Rubicam's former international Division.

Mr. Georgescu serves as a board member of several publicly registered companies, including Briggs & Stratton Corp., International Flavors & Fragrances Inc., Levi Strauss & Co., and Toys "R" Us. He also serves on the Board of Directors of the New York Philharmonic, WNET/Channel 13, as Vice Chairman of New York Presbyterian Hospital, and is a member of the Council on Foreign Relations.


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Series: Business Publisher: Chautauqua Institution Edition: Abridged

OverDrive Listen audiobook

  • File size: 34278 KB
  • Release date: September 1, 2002
  • Duration: 01:11:24

MP3 audiobook

  • File size: 34283 KB
  • Release date: September 1, 2002
  • Duration: 01:11:24
  • Number of parts: 1

Formats

OverDrive Listen audiobook
MP3 audiobook

subjects

Politics Nonfiction

Languages

English

Peter A. Georgescu is Chairman Emeritus of Young & Rubicam Inc. Elected as the company's eighth CEO in 1994, Mr. Georgescu was the first chairman of Young & Rubicam Inc. born outside of the United States. His career spans 37 years and top management experience, both in the United States and Europe. Mr. Georgescu has been instrumental in developing the integrated communications strategy that has shaped the course of Young & Rubicam's development and become the standard for industry thinking. He has served as President of Y&R Advertising, as well as President of Young & Rubicam's former international Division.

Mr. Georgescu serves as a board member of several publicly registered companies, including Briggs & Stratton Corp., International Flavors & Fragrances Inc., Levi Strauss & Co., and Toys "R" Us. He also serves on the Board of Directors of the New York Philharmonic, WNET/Channel 13, as Vice Chairman of New York Presbyterian Hospital, and is a member of the Council on Foreign Relations.


Expand title description text